Maximum Yield Cannabis USA March/April 2019 | Page 69

What is in your background that drove you to start Dakine 420? It is almost a curse, but I am a serial entrepreneur. I also consider myself a legacy grower — meaning, I was growing lots of weed in the US before growing weed was legal. I grew up in the 1960s in a liberal household where both my parents smoked pot; neither one drank alcohol. My Dad was a closet grower in the 70s and by the 80s, I was firing up some 100-plus light grows. By the 90s I found myself serving a four-year federal prison sentence for manufacturing a controlled substance (growing pot). After my incarceration, I was a successful landscape contractor for nearly 10 years and had a good under- standing of plants and fertilization. In the 80s, growing weed was simple trial and error. Other than a handful of basic books, very few people were willing to help a person grow weed. It was a very underground community. My friends and I were big fans of Peters 20-20-20 all-purpose fertilizer. What motivated you to start a fertilizer and soil manufacturing company? In the late 90s and early 2000s, I was amazed at the cost of liquid-based fertilizers targeting the cannabis community. There are some great products out there, but it really pissed me off to spend ridiculous amounts of money on fertilizers. Many lines are broken down into so many parts, it compounds the price-per-gallon many times over. I first started toying with the idea of a nutrient line around 2010 but didn’t start the research until 2013. I finally launched Dakine 420 in 2014. There is a real science behind quality fertilizers and I got lucky meeting the right PhD chemist whom I refer to as the “Mad Scientist.” I sent him a nutrient line that I liked and asked him to reverse engineer it and make it better. After the testing, he called back to ask me why people liked that line so well because, in his opinion, it was very watered down. We talked about manufacturing powders instead of liquids and I was reluctant at first. He assured me he could develop a simple line of powders that would “knock my socks off,” so I agreed to R&D the powders. “THE TIDE IS TURNING TOWARD POWDERS.” Maximum Yield 69