Maximum Yield Cannabis USA December 2017 / January 2018 | Page 65

“That was probably one of the best days on the job so far, getting that call from Richard,” says Balshin. Still, new challenges arise every day in the unstable cannabis industry as it finds its way. “There are similarities to the dotcom boom in the mid-1990s with crazy valuations and minimum profitability,” says Balshin, adding that being flexible while maintaining and executing a clear strategy ensures that BioAgra will follow the right highway to success. “Make sure you’ve got staying power because ramp-up is almost always longer and harder than anticipated.” “ IT’S A BIG LEARNING CURVE FOR OUR PARTNERS UNDERSTANDING WE ARE IN THE PHARMACEUTICAL BUSINESS.” myhydrolife.com grow. heal. learn. enjoy. 65