Fohse CTO Alex Gerard overseeing an install of their A3i Model at Green Life Productions in Nevada .
These guys are not just risk takers and innovators in the world of grow lighting ; they are risk takers with the hobbies they pursue in their “ off-duty ” lives . Alex Gerard , Fohse ’ s Chief Technology Officer , flies planes for fun ; James Bradley , Fohse ’ s Chief Marketing Officer spends some of his free time skydiving . These guys embody the motto : “ work hard , play hard .” They credit their shared drive both in and out of the office to being adrenaline junkies ; a trait that is common throughout many of their employees . Their creativity and hard work have not only allowed the gang at Fohse to attract some of the largest commercial greenhouse growers in the industry , it has attracted the attention of respected light manufacturers from around the world , as well as the attention of a research department at a major Ivy League university . Light harvesting , as it is known , has become the subject of a collaboration between the talent at Fohse and some of the most highly regarded horticultural researchers in the country .
“ WITH LIGHT HARVESTING , all the plants receive the same amount of light with all the benefit of the full spectrum that natural light provides .”
Utilizing Fohse ’ s new Pleiades fixture , the research team and engineers at Fohse are able to adapt any zone in a greenhouse or indoor growing area to the specific needs of a crop and adjust to the amount of natural light it is receiving in real time . If any light is obscured , such as by the passing of a cloud , more light is emitted by the fixtures thanks to sensors that are continually monitoring the light levels . This is particularly useful for large greenhouses that may cover acres of space which do not receive a uniform amount of light from the sun even on clear days . The structure of buildings themselves block some of the rays as well depending on which side of the greenhouse the plants are on .
With light harvesting , all the plants receive the same amount of light with all the benefit of the full spectrum that natural light provides . In addition to a happier plant and larger harvests , light harvesting can save on electricity costs as it provides precise lighting quantities to only those areas that need it rather than bathing the whole facility in the same amount of light across the board . Though they would not dwell on it and would likely push your kudos aside , the team at Fohse knows they are part of a community . When the tragic shooting took place in Las Vegas in October of 2017 , the leadership team at Fohse shut down production and helped their hometown out anyway they could .
42 promotional content