Maximum Yield Australia/New Zealand May/June 2019 | Page 86

WHAT HAVE YOU LEARNED
ABOUT STARTING AND
GROWING A COMPANY?
Where do I start with this one… I
have learned that nothing good in life
comes easy or everyone would have
the same outcome. No success comes
without a magnitude of work hours and
a positive mind; coming to work each
day for me is a lifestyle not a job, which
I believe is the difference, giving me
the stamina and mental strength to
propel the company forward. To start
a new company needs strengths in all
aspects of the director’s life’s, and part
of my success is due to the team I have
around me and the family which allows
me to work as many hours as I need, and
still receive the hugs of my loving family.
I have always said if my products are
better, my service is better, my trading
hours longer, then how can I fail?
From left: Warren Hefferan, Shaun Jones, Angela Sabordo, Ben Trigg & Barry Martin
WHAT MAKES YOUR TEAM SO
AWESOME? HOW DOES YOUR
TEAM BOND?
The team at Cyco are located all over
the globe. The main headquarters
where all research, development,
manufacturing, and shipping of
the product to the rest of the world
takes place is Australian-based. Our
Australian retailers are serviced
by Ben T., our operations and sales
manager, along with Barry, our
national sales representative — two
great guys. Accounts is taken care
of by Angela, and we have our own
in-house genius media guy, Warren.
Our manufacturing starts with Danny
in the mixing tanks with a team of
gents. Ben B. and Morgan run the
bottling line with the line team. The
bottling area is managed by Nathan,
and international picking and
loading is managed by Sasha (my
wife), Rachael, and Holly (my lovely
sisters-in-law) as they take care of
final packing and shipping. It really is
a family business, even my princess
Olivia, my beautiful daughter, helps
out during her time off schooling. Our
US staff includes Chris (vice-president
of sales and marketing), Brandon
(national sales manager), as well as
John, Velvet, and Jake, our US sales
representatives. Gilles is our French-
Canadian sales rep taking care of
things in Canada (he is also a pretty
good artist from what we hear), and
Hugo is our man on the ground in
Spain. In the UK and Ireland, we have
Diarmuid (Dermott) — he takes care
of everyone in the United Kingdom
and Ireland… and the list goes on.
All these people make Cyco what it is
today, and they are in fact… awesome.
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Maximum Yield
From left: Chris Keck, Brandon Conner, Velvet Loving, John Higby & Jake Armstrong
ALL THESE PEOPLE MAKE CYCO
WHAT IT IS TODAY, and they are in fact… awesome.”
WHAT WORDS OF WISDOM CAN YOU SHARE ABOUT THE BUSINESS,
THE INDUSTRY, OR THE FUTURE OF THE INDUSTRY?
It’s been said many times before and it’s become a bit of a mantra of mine
that I impart to anyone willing to listen: “you can’t sell a secret.” You
have to get out there and take your product, service, and sometimes even
yourself to the people that need to see it. Also, be a hard worker and put
in those long hours. There will be times when you think it is never going
to happen and you feel like giving in, but you have to keep going. It’s
those qualities that lead to success — that “never give up attitude”
will take you a long way in this world. A goal is just a dream
with a plan. If you can dream it then you can achieve it.
CUSTOMER THANK YOU!
I would like to thank our global distribution partners,
retailers, and end users for the loyalty and support they
show us day in day out. Our company and products
are only as good as the people promoting them, so
I am grateful for the very best brand ambassadors
that support the Cyco line. I am extremely proud
of what we have achieved all together!
Thanks for giving us the opportunity to grow
with you, from my family to yours.
Respectfully,
Shaun Jones at Cyco Nutrients.
Director / owner