While in line with our masterbrand photography style, our imagery needs to flex to accurately represent the Canberra campus experience.
Military is a defining feature of the Canberra offering, but non-military students are also an important audience. For this reason imagery should tip to represent both groups of students.
Non-military students
Most non-military students study online so our imagery should reflect this.
Non-military students are best shown in smaller groups, usually indoors in a study or library environment.
Military students
When representing our military students we should aim for a balanced gender split performing a range of both academic and physical activities.