Master Style Guide Aug 2026 | Page 81
Photography
Spectrum
The campaign concept will be a relevant articulation of Progress for all.
Campaign People
Places Subject matter
Campaign specific imagery to be commissioned on a brief by brief basis.
A focus on storytelling and capturing authentic emotion. We represent our community, locality and the impact we have in the world.
The interesting angles and unusual compositions that the UNSW campus lends itself to. We also hero our uniquely Australian surrounds.
Textural, detailed imagery used to visualise abstract ideas. These can also be subject matter specific when representing faculties.
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Master Style Guide
Master Style Guide Aug 2026 | Page 80
Master Style Guide Aug 2026 | Page 82