Master Style Guide Aug 2026 | Página 27

Logo

Master Brand Logo System

Master Brand Primary Logo

Used domestically and globally and should always be the first choice of logo.

As a global, multi-campus university, we operate across myriad locations.

Our logo system ensures:

• Consistency worldwide.

• Clear geographic identification where required.

• One coherent family of marks.

Master Brand Secondary Logo

Permitted alternative city logos for regional use.

Approved configurations exist for:

• Global use

• Regional / country use

• Additional distinctions where necessary

Consistency here protects the strength of the master brand.

Note: UNSW College is an exception and has its own logo.

Used for any Greater Sydney Campus
Used for any ACT Campus
Used for any Rural Domestic Campus within NSW
Used for any TNE Campus with city name( Requires Brand Governance Committee approval)

Exception

Exception used for UNSW College
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Master Style Guide