Marketing Profiles 2018 ALEX G. CLARKE | Denison Yachting | Page 17

E-NEWSLETTER
STATISTICS 2017
EMAILS SENT: 6,783,392
EMAIL CAMPAIGNS: 890
ACTIVE EMAIL LIST: 162,500
Denison has built an email database of 162,500 boaters and industry
insiders. Denison promotes central listings through monthly newsletters
7’ BENETTI 2001
STAR \\ 19
Alex G. Clarke
22.3047
Cell Phone: 203.7
63.3971
Office Phone: 954.7
chtSales.com
Alex@DenisonYa
and broadcasts updating industry contacts on price reductions,
significant upgrades and port changes.
The secret to getting clients to open a newsletter is providing them
compelling content worth reading. Good photography and short, to-
the-point updates generate the best results. Since 2013, Denison has
delivered more than 18 million emails with open-rates & click-throughs
that exceed industry averages.