NESBIT AGENCIES
CLIENT FEATURE
Community, Family
And The Business
Of Risk:
Nesbit Agencies
FFamily businesses, whether small or large, are the backbone of
the economy. As a matter of fact, small businesses often rely
on each other for more help than they get from other outside
sources. Why? Family businesses know the value of getting to
know who they are working with and the value of the
relationships that they build during the course of their
business. Nesbit Agencies is one of those family businesses.
They have built a reputation over the years not only for
providing some of the best service in their industry but also for
helping to build the communities where they are found.
Nesbit Agencies is headquartered in Minnetonka, Minnesota.
A family owned and operated group of independent insurance
agencies, the company was founded in 1974 by Ross Nesbit.
Since that time, they have expanded to 17 locations.
Their growth can be attributed to a number of reasons, but
here are the most important:
• experienced staff willing to go above and beyond for their
clients;
• centralized marketing which helps distribute a unified
message;
• strong relationship with carriers; and
• a client-first commitment which maintains strong
working relationships with clientele.
All of these aspects, combined, has helped make Nesbit
Agencies one of the largest independent agencies in the
Midwest. Looking forward, they are committed to becoming
the most complete, innovative, efficient, and customer-focused
insurance agency in the areas that they serve. Their mission
statement says it all:
To be a continuously evolving, creative, efficient, and customerfocused
organization that has a positive impact in the
communities where we serve our clients. We help protect
individuals, families, and businesses by providing customized
insurance programs, risk management expertise, personalized
customer service, and access to competitive pricing across all
lines of insurance through the superior companies we represent.
An aspect of Nesbit Agencies that differentiates them from
other companies in their industry is the use of innovative
marketing techniques. One of the ways that they accomplish
this is through the creation of a branded print magazine and
content platform with the help of Tulip Media.
The magazine is something which has stood out right from the
start. For one thing, a physical magazine lends a sense of
credence and credibility to the message that simply isn’t there
when reading a blog post or other content platform. Anyone
with a phone can make a podcast or record a video; very few
people or businesses can put out a magazine.
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