™Marketing Magazine Issue 3 | Page 5

CONTENTS Inside 4 LETTER FROM THE OWNER 6 CARLE PUBLISHING TIMELINE 8 GARY VAYNERCHUK: SALES VS. BRANDING 10 CLIENT SPOTLIGHT Jack Daly 12 SCOTT & ALISON STRATTEN: VIDEO CONTENT 14 ANN HANDLEY: SLOW MARKETING MOMENT OUR COVER STORY 16 DR. ROBERT CIALDINI Pre-Suasion 20 DEB GABOR: WHEN SHOULD WE BRAND? 22 GRANT CARDONE: CUSTOMER SUPPORT 24 CLIENT S POTLIGHT Cain Insurance 26 ANDY BUYTING: CONTENT MARKETING 28 JOE POLISH: WHY "EXPERTS" DIE BROKE