Feedback I HATE

To Get From My Clients

( Or: That Time I Pretended Feedback Didn’ t Exist and It Came Back for Revenge)

By Trevor Arsenault

“ Feedback isn’ t a threat— it’ s a tool. And when used well, it leads to breakthrough work.”

It started on a Wednesday— the kind where your coffee’ s cold before the first sip and the Wi-Fi quits just as you hit“ send.”

The Tulip team was deep in debate over a new campaign image. Jessica’ s direction was bold, dramatic— eye-catching in all the right ways. Tania loved the color story. Abbey was sure it would crush on social.

Then Kelly, thoughtful as always, asked:“ But will our clients actually like it?”

Silence. All eyes turned to Robyn. She studied the board, then said what no one wanted to admit:

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