™Marketing Magazine Issue 17 | Page 19

FEATURE
coverage since we can only write in Ontario . Despite that , this was certainly one of my favorite requests !”
“ With all of this in mind , the decision to continue the relationship with Tulip Media just made sense ,” says Amanda . “ Tulip Media makes me look like a superstar . Tulip Media has got this , I don ’ t have to worry about it , and nothing is going to happen . It feels like I have two more members on my marketing team . There are also those special unexpected little touches provided by Tulip Media staff , like Andy taking the time to help me with my online skills , and Erika and Jessica keeping things fun as our relationship grows , and really trying to get into the “ headspace ” of the people they are working with to understand their businesses .”
Miller Insurance continues to expand and build a reputation in the southwestern part of Ontario , partly thanks to the presence of their Risk & Business Magazine and a digital presence in that area . The magazine has had an impact stretching beyond the customers to the communities in general . Many people — customers and noncustomers alike — have stated that they find the information useful . The company has even received congratulations letters from their MP for their successful marketing tools ! These are small offices in small communities where people know each other , and the use of Miller Insurance ’ s customers as cover stories in the magazines has gained a tremendous response . “ To see business owners — in tough times — pivot , evolve , change , and adapt and still come out on top is amazing !” exclaims Amanda . “ I love to share these successes with other businesses and members of the community . We try to highlight successes and hope that readers find the stories inspirational , whether it is individuals doing well or service groups doing good work . When we highlight successes , it comes back to benefit us .”
VISIT MILLERINSURANCE . CA
Amanda Farrell Walsh is the VP of Sales and Customer Experience at Miller Insurance . She ’ s been in the insurance industry for 10 years and thoroughly enjoys the ability to help people when they need it the most .
Married with two kids , Amanda spends time outside of work coaching , participating in heavy events and lifting competitions and enjoying her front porch .
On Saturdays she gathers with friends to workout at the farm with the little hip roof barn ( as seen on the cover ).
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