T LIP MEDIA TIMELINE
Tulip Media Group is committed to empowering Client-Partners so they can achieve greater business results through easy and effective marketing strategies .
As part of our core value of transparency and open communication , we continue to share our evolution of Tulip Media Group in this regular update .
HERE ARE SOME OF THE HIGHLIGHTS SINCE OUR LAST ISSUE :
STORYBRANDING EVERYTHING !
Ever since Tulip Media Group became a StoryBrand Certified Agency , we have been busy upgrading our own marketing with this incredibly effective platform , as well as that of our Client-Partners on our digital program . The StoryBrand methodology enables us the ability to effectively roll out a conversion strategy that produces results .
What does this mean exactly ? It means that we measure success differently . Success is NOT measured by the number of social media likes or followers we create for you . It is NOT measured by the website traffic we generate for you . No . That ’ s no longer good enough . That ’ s not success .
Success for us is now measured by the number of times we make your phone ring with new prospects . It ’ s measured by the number of times we confirm a meeting with a prospect in your calendar wanting to learn more about what you ’ re selling . That ’ s what success means now .
WELCOME DORCAS TO THE TEAM !
We would like to welcome Dorcas Omunagbe to the Tulip Media team ! Dorcas has joined our team as a Digital Marketing Specialist and is providing social media and pay-per-click expertise to our Client-Partners . With Dorcas on board , we are looking forward to expanding our digital marketing suite of offerings for all Client-Partners in the future ! We ’ re excited to have her as part of our family !
STAYING FOCUSED
During our last strategic planning session , the topic of focus around our service offerings was tabled for discussion . To that point , we had three distinct offerings . We delivered digital marketing , print marketing as well as book publishing . After some heated debate our team made the strategic decision to discontinue our book publishing services , and focus on our “ SMarketing Program ”, which includes digital marketing and print marketing . This way , we stay focused on fueling the revenue growth of our Client-Partners through easy and effective marketing programs that work !
As a result , we are only working with Client-Partners on their digital marketing , their print marketing , or a combination of the two , what we call “ SMarketing ”. We are excited about this change and what this level of focus is going to mean for our company as we scale our business in 2021 and beyond !
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