™Marketing Magazine Issue 10 | Page 2

CONTENTS
PUBLISHER MANAGING EDITOR GRAPHIC DESIGN
CONTENT COORDINATOR
CONTRIBUTORS
Tulip Media Erika MacLeod Jessica Embree
Heather Crossman Stacey Cowperthwaite
Andy Buyting Deb Gabors
Mike Michalowicz Erika MacLeod
Stacey Cowperthwaite
Andrew Davis Jessica Embree Scott MacIntosh
Sadie Baker

Inside

3 LETTER FROM ANDY BUYTING 4 TULIP MEDIA TIMELINE 6 FAKE BRAND HOLIDAYS WITH DEB GABOR
PHOTOGRAPHY
Tulip Media iStock . com
SCAN ME TO START GROWING

8

FEATURE
WITH ANDY BUYTING
A Fully Integrated Marketing Strategy
10 PROFIT IN A CRISIS WITH MIKE MICHALOWICZ

12

FEATURE
WITH ERIKA MACLEOD
Creating Your Ultimate Culture
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Marketing Magazine is published by Tulip Media . All content , copyright © 2020 , Tulip Media . All rights reserved .
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Marketing Magazine is a valued and recognized trademark of Tulip Media . This publication may not be reproduced , all or in part , without written consent from the publisher . Every effort has been made to ensure the accuracy of all content in this publication , however ; the publisher will not be held responsible for omissions or errors .
Articles , reports and information contained herein reflect the views of the individuals who wrote or prepared them and do not necessarily represent the position of the publisher . The material herein is intended for educational and informational purposes only . Nothing herein is to be considered the rendering of advice for specific cases or circumstances . Communication of any information contained herein does not constitute a relationship , nor convey advice or recommendation of any kind . Do not rely on information contained herein to replace consultation with qualified industry leaders or other professionals in your jurisdiction .
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15 TULIP ACADEMY : BOOK RECCOMMENDATIONS

16

FEATURE
WITH STACEY COWPERTHWAITE
From Concept To Best Seller In 63 Days
18 WHO IS NOT YOUR CUSTOMER WITH ANDREW DAVIS 20 E-COMMERCE TRAFFIC WITH SCOTT MACINTOSH
CLIENT-PARTNER HERO FEATURE 22 METALFAB FIRE TRUCKS
Trusted For Over 50 Years
WITH JESSICA EMBREE

26FEATURE

Calls To Action
28 PRINT MARKETING WITH ANDY BUYTING
( 8 7 7 ) 7 1 9 - 8 9 1 9 WWW . TM . MEDIA