™Marketing Magazine Issue 10 | Page 17

CONCEPT TO BEST SELLER
When we had time throughout the day , Erika and I would both record notes for our sections using Otter . If you use Otter , you know that voice notes are automatically converted to text . Our Writing Wizard , Sadie Baker , would then transform the notes into the final product .
We were fortunate to have one of our talented ghostwriters work with us to pull the content together into a finished book . The amount of time we saved poring over text was enormous , and working with her made the whole process of writing a book feel effortless .
We relied on Google Docs again for the editing process . Each chapter had its own document that Erika and I would work on with the ghostwriter to refine content . Our ghostwriter would make notes in each chapter and we would reply with audio or written notes . Any time one of us made a change , we would track the change with a different-colored text .
Once all of the chapters had been reviewed and approved by our trio , we pushed the project through to our proofreader , John , as well as partner , Heidi , for review . They did an excellent job of polishing everything up and delivering the finished product .
After all of the hard work of our dedicated team , we prelaunched the book on July 14 , 2020 , and achieved Amazon best seller status within a day .
You might recognize accelerated best seller status as one of the services we offer to our Client-Partners . Visit us online to find out how we can make you a bestselling author too at tulipmediagroup . com / perfect-publishing .
Due to the success of our first book , Andy and Jessica will be moving forward with their own co-authored book entitled SMarketing 101 . This will make three books total in Tulip Media ’ s personal library , including Andy ’ s first book , How to Win
Clients & Influence
People .
Stacey Cowperthwaite is the VP of Everything at Tulip Media Group and best selling author of The Ultimate Culture . Stacey has excelled in the business management space for over 20 years . Stacey ' s first book , coauthored with Erika MacLeod is now available on Amazon : tm . media / ultimateculture
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