Marketing Campaigns Michael Ebeling | Page 8

International Marine Markets
HELPING BUYERS AND SELLERS MEET
America ’ s Western Boating Magazine

EMAIL MARKETING

E-NEWSLETTER STATISTICS 2016

EMAILS SENT : 3,438,981
PRACTICALLY PERFECT // 47 ' Sunseeker Portofino 2008
MICHAEL EBELING
Cell Phone : 954.560.9928 Office Phone : 954.763.3971
ME @ DenisonYachtSales . com
EMAIL CAMPAIGNS : 890
ACTIVE EMAIL LIST : 125,000
Over the past several years , Denison has compiled an email list of over 100,000 yachting enthusiasts . We promote our central listings through our monthly newsletter and also create special announcements and newsletters for the yachting community every week .
Each Denison newsletter contains relevant yachting news stories , industry articles , boating tips , and a boat show calendar - resulting in a high open rate . We ’ ve found that the only secret to getting boaters to open a newsletter is to provide content that ’ s worth reading .
Powerboat Authority
AGLCA BOATSANDOUTBOARDS
BOOTE - YACHTEN
YachtHub . com

MLS MARKETING

Denison captures thousands of boat buyers through aggressive marketing tactics on over 40 MLS services and websites . It ’ s never been more important to strategically advertise listings on the internet .
YACHT Authority . com
H A R B O U R
Implementing a smart web strategy requires experience and a proven game plan . Simply placing a listing on a few websites and waiting for the phone to ring is not a sufficient way to market a yacht online .
Boat Dealers
craigslist
Clasificados online
R
boatbuys
yachtworld
Denison ’ s MLS strategy includes subscriptions on over 45 MLS sites , including the majors :
powerboatlistings . com
• Superyachts . com
• Yatco
Sailboat Authority
• Boat International
• YachtWorld . com

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