Marketing Campaigns Don Margraf | 页面 4

Meet Don Internet marketing Sailor, rigger, mechanic, electrician, California yacht broker. San Francisco Yacht Broker [email protected] C: 510.469.3330 O: 510.981.2021 home town Indiana First boat 14’ Woodie first job Newspapers favorite boat music Tipitina favorite boat show Annapolis denison office CALIFORNIA YACHT BROKER 4 Don Margraf got an early start knocking almonds and picking fruit with Braceros. He hauled interstate with the Teamsters. He built Mus- tangs for Ford. He tore down ware- houses, rebuilt Victorians, played guitar at the Palomino and the Fill- more, shook hands with Dolly Par- ton and Lech Walecza, produced an album for a Grammy singer, ran the gamut, dodged a bullet and went the extra mile. His first boat was a 14-man wood- ie on the Tippecanoe River. He then sailed Rebels and Lightnings on a lake and was hooked. He sailed a couple hundred thousand ocean miles. He studied and worked with a great naval architect and consulted for boat builders on 3 continents. He raced sailboats and delivered yachts across oceans. He wrote magazine stories and mar- keting plans. And he swears the rhythm of the sea is heard best when Professor Longhair plays “Tipitina.” AGLCA Denison captures thousands of boat buyers through aggressive marketing tactics on over 40 MLS services and websites including clasificados online . It’s never been more important to strategically advertise listings on the internet. Implementing a smart web strategy requires experience and a proven game plan. Simply placing a listing on a few websites and waiting for the phone to ring is not a sufficient way to market a yacht online. BOATSANDOUTBOARDS BOOTE - YACHTEN HELPING BUYERS AND SELLERS MEET America’s Western Boating Magazine YachtHub.com Powerboat Authority H A R B O U R International Marine Markets YACHT Authority.com Boat Dealers yachtworld craigslist boat buys Promoting listings on international websites, enhanced listings on the major MLS services, building a content-rich website, creating an aggressive Google R Clasificados online AdWords campaign, and executing a consistent search engine optimization plan are a few of the components of Denison’s proven internet strategy. powerboatlistings.com Sailboat Authority custom landing page Denison’s custom landing pages have become popular with all the major search engines. Each listing includes important details such as full specs, photographs, equipment lists and broker contact information. These landing pages have been designed to attract buyers searching for boats on Google, Bing and Yahoo. Your boat’s custom landing page with Denison will get you SEO results. 200,000 Web Traffic At A Glance (Monthly) 2016 100,000 50,000 10,000 Fraser Camper & Denison Nicholsons IYC Y.CO Burgess Edmiston 5