Meet Dave
Internet marketing
AGLCA
Raised in a boating family in Newport Beach, California, Dave has
been sailing and boating since his parents first pushed him off the
beach in his Naples Sabot at age 6. Since then he has been a competi-
tive sailor and boating enthusiast for over 40 years.
Dave’s sailing accomplishments include multiple PHRF Championships
on both coasts as helmsman and tactician, Etchell’s fleet champion-
ships on both coasts as tactician, and 8 Transpacs (one with a record
set) and Pacific Cups. He is currently the tactician on a S. California
Farr 40, a Viper 640, and an F18 Catamaran.
While Dave has raced sailboats most of his life, he didn’t begin work-
ing in the marine industry full time until he landed the sales and
marketing manager position with the world’s premiere sailboat design
house, Farr Yacht Design.
Newport Beach Yacht Consultant
[email protected]
C: 714.260.5901 O: 949.791.4220
home
town
Huntington
Beach, CA
Paperboy He has logged well over 250,000 miles navigating the world’s oceans
and is ready to help you realize your boating dreams.
favorite
boat
music Rock & Roll I
DENISON
CALIFORNIA
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YachtHub.com
Powerboat Authority
H A R B O U R
International Marine Markets
YACHT
Authority.com
Boat Dealers
yachtworld
craigslist
boat buys
Promoting listings on international websites, enhanced listings
on the major MLS services, building a content-rich website,
creating an aggressive Google
R
Clasificados online
AdWords campaign, and executing a
consistent search engine optimization plan
are a few of the components of Denison’s proven internet
strategy.
powerboatlistings.com
Sailboat Authority
custom landing page
Denison’s custom landing pages have
become popular with all the major search
engines. Each listing includes important
details such as full specs, photographs,
equipment lists and broker contact
information.
Toward the end of 2011, Dave joined the Denison Yacht Sales team
in our Marina del Rey, California location, where he has quickly added
many quality listings and focuses on sales and listings in southern Los
Angeles, Orange, and San Diego counties.
first job denison
office
America’s Western Boating Magazine
The downturn of 2009 ended his tenure there as most of the staff was
laid off. Dave moved to another local broker, Long Beach Yacht Sales,
and quickly became the #1 salesperson. He was awarded Salesperson
of the Year in 2010 for dollar volume and was second in units sold.
Sabot Paris, France
BOOTE - YACHTEN
HELPING BUYERS AND SELLERS MEET
After a time there, he moved back to the west coast and became the
general manager for the world’s 3rd largest Sea Ray dealer in Newport
Beach, Newport Boats. They were also the Meridian, Atlantis, Polar
Fishing Boats, and Azimut dealership as well as offering full mobile
service. Dave distinguished himself by running their most profita-
ble store and maintaining a CSI score of a perfect 10 for the last 14
months of his employment.
First boat favorite
boat
show
Denison captures thousands of boat buyers through aggressive
marketing tactics on over 40 MLS services and websites
including clasificados online . It’s never been more important
to strategically advertise listings on the internet. Implementing
a smart web strategy requires experience and a proven game
plan. Simply placing a listing on a few websites and waiting
for the phone to ring is not a sufficient way to market a yacht
online.
BOATSANDOUTBOARDS
My broker
“…never experienced anyone with your
professionalism…”
Thank You. We are firmly convinced we would not
have this boat, which fits up perfectly, were it not
for your help. We have been around boating a long
time and have never experienced anyone with your
professionalism, knowledge and attention to detail. It
was truly a pleasure working with you.
Dave, we are thrilled with the boat and look forward to
many great adventures. I hope our paths will cross many
times and we can stay in touch.
These landing pages have been designed
to attract buyers searching for boats on
Google, Bing and Yahoo. Your boat’s custom
landing page with Denison will get you SEO
results.
-Garry & Shelley Overstreet
200,000
Web Traffic At A Glance
(Monthly) 2016
100,000
50,000
10,000
Fraser Camper & Denison
Nicholsons
IYC
Y.CO
Burgess Edmiston
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