Marketing and Digital Communications Viewbook - Page 4

MARKETING

Whether you want to climb the corporate ladder , promote a cause , enter politics , or try your hand at advertising , a marketing degree can prepare you to succeed . Our multidisciplinary BS in Marketing degree is designed to be diverse and versatile enough to qualify you for a career in a range of fields , including public relations , advertising , sales , digital marketing , marketing research , and consumer behavior , among others .
As a GMercyU Marketing major , you can :
• Put yourself ahead of the pack by earning industry-recognized certifications , such as Google Analytics Certification , before you graduate
• Choose to add a concentration in Digital Communications to develop your skills in digital analytics , mobile content creation , and social media strategy
• Complete a marketing analysis on some of America ’ s most well-known companies
The Marketing program is accredited by the International Accreditation Council for Business Education ( IACBE )

4 + 1 MBA Option

GMercyU offers a 4 + 1 MBA program that allows students to earn their bachelor ’ s degree and an MBA in just five years .
BONUS : If you go this route , you will complete 12 graduate-level credits in your senior year as part of your undergraduate tuition , which equates to nearly $ 8,000 in tuition savings !
Find out more about GMercyU ’ s 4 + 1 MBA !
Hear from GMercyU faculty and students about what distinguishes GMercyU ’ s business programs from others .
Learn more about the Marketing program !