Market World Pressure Sensitive Adhesives Market | Page 2
The regulations regarding reducing carbon & Green House Gases (GHG) emissions by improving fuel efficiency
has attracted the OEM automotive towards plastics as substitutes for metals including steel and aluminium,
thereby aiding PSA market growth.
The cultural and social factors including increased spending on lifestyle products, increased income of nuclear
families and a high number of working women are likely to affect market dynamics. These factors augment the
growth in major industries including consumer goods, electronics & electrical, and packaging.
Technology Insights
The demand for water-based PSA is expected witness fastest growth on account of its eco-friendly and low-cost
characteristics. The attributes of water-based PSA such as high resistance to UV radiation, temperature, and
chemicals coupled with high sheer, peel & tack bonding well with polymer, polycarbonates, and glass & metal
surfaces have enabled their scope of applications.
The labeling segment is the largest application of water-based PSAs having wide product range such as CDs,
vegetables & fruits, electronic devices owing to its superior moisture adhesion coupled with high tack. In
addition, their low cost and multiple properties have aided in their growth over conventional polymers.
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The solvent-based PSAs are acrylic polymers produced from crude oil solvents offering high tensile strength. In
addition, the peel & sheer strength provided by them is higher than water-based PSAs. Solvent-based products
are used in Asia Pacific region on account of relaxed regulations on emissions. The use of the product in the
automobile industry is high on account of their resistance to fluids including gasoline, brake fluid antifreeze, &
oil and chemicals.
Product Insights
The largest product segment was labels at CAGR of over 5% owing to the rising demand for retail labeling and
RFID labels. The key driving factor for the growth in this segment is a wide range of applications in security,
health & beauty, food & beverage, and transportation industry.
RFID labels contributed to one of the largest application segment owing to their ability to track security and
inventory locations including sea ports, shopping malls, and companies. Graphics application accounts for a