Market Updates K-12 Testing and Assessment Market Outlook 2025 | Page 2

explored by the type, method, application, and geography. Market could be explored by type as Non-Curriculum-Based
Testing and Curriculum-Based Testing.
Based on method, the market could span Traditional method, Blended method and online method. The “Blended
method” segment led the market in 2017 and will continue to lead in the forecast period. The key factors that may be
attributed to the growth of the market includes rising acceptance and benefits offered by this method. In addition,
numerous schools are accepting blended learning solutions because results in cost decrease and rises the competence
owing to the evaluation. The key applications that could be explored in the market include Primary School, Pre-primary
School, High School, Middle School, and others.
North America accounted for the major share of the K-12 testing and assessment industry in 2017 and will continue
to lead in the forecast period. The factors that could be attributed to the growth include an increasing number of
government enterprises to progress the overall growth of students and quality of education is resulting and an
increased acceptance of testing an assessment tools in the prospectus of numerous schools.
Some of the key players that fuel the growth of the K-12 testing and assessment market comprise EdTech, CogniFit,
MeritTrac, ETS, CORE Education, and Consulting Solutions, Scantron, Pearson Education, Proprofs Quiz Maker,
UMeWorld, Literatu. The leading companies are taking up partnerships, mergers and acquisitions, and joint ventures
in order to boost the inorganic growth of the industry.
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Market Segment:
The key players covered in this study
• CogniFit
• Edutech
• ETS
• MeritTrac
• Pearson Education
• Scantron
• CORE Education and Consulting Solutions