The market is categorized on the basis of type, distribution channel and geography. On the basis of type, market is
divided into photo cards, wall décor, photo gifts, and calendars. Wall décor segment is expected to lead the photo
merchandising market due to the developing infrastructure, especially in the developing economies.
Based on distribution channel, market is bifurcated into in-store and online shopping portals. Online shopping portal
segment is accounted for larger share of the market owing to increasing preference and availability of huge variety of
products.
Geographically, market is segmented as North America, Latin America, Europe, Asia Pacific and Middle East & Africa.
Asia Pacific followed by Western European regions are expected to dominate photo merchandising market owing to
the increasing infrastructural developments in the region and is anticipated to register significant growth in future due
to adoption of 3D photo printing technology. The key players in photo merchandising market include Hallmark
Licensing, American Greetings, CafePress, Cimpress and Shutterfly.
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Market Segment:
This report focuses on the global top players, covered
• American Greetings
• HP
• Shutterfly
• Walmart
• CafePress
• CVS Pharmacy
• Hallmark Cards
• Rite Aid
• Smilebox
• Target Corporation