However , the structure of the target industry is expected to undergo rapid change owing to the development of new addressable market categories . This market trend has attracted many prominent players to enter the market and introduce new strategies . Informatics and healthcare is expected to witness potential growth in the market over the forecast period owing to increase in wearable electronics resulting in development of new innovative devices . Pioneer technology , in the form of e-textiles , is expected to create major sales in the future resulting in rapid development of industrial , fashion , military and commercial applications . China is expected to witness significant growth in wearable infotainment owing to commoditization of electronic market such as battery based wristwatches , mobile phones , laptops and others .
Based on the technology type , the global market has been segmented into printed zn , thin lithium , thin film lithium polymer , curved lithium ion , and thin flexible super capacitors batteries . High energy thin film lithium polymers are expected to be the largest market owing to increase in wearable electronics which is estimated to be the major growth area for these technologies . Large space or capacity for energy storage forms the driving factor for this segment Printed zinc battery are expected to witness significant growth rate
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Based on the application and end user segment the global market has been classified into Battery-assisted passive RFID , Smart card , Wireless sensor ( s )/ networks , Smart packaging , Medical cosmetic disposable , Medical device , Interactive media , toys , games & cards , Wearable , Backup power , Portable electronics , and Energy harvesting . Smart cards market is expected to be the largest owing to increasing demand for various thin film battery technologies to optimize and meet the lamination requirement for smart card manufacture . The cost is however being expected to be high coupled with less lifetime for primary batteries to allow extensive market penetration . The emerging of mobile banking and online services is expected to pose a long term threat to this segment .
The healthcare sector is expected to witness significant growth rate owing to increasing demand of skin patches using printed and micro power batteries in this market , printed zinc batteries is estimated to have the highest . Here too , new form factors will be the key differentiator compared to the high-volume incumbents such as coin cell batteries . memory backups Medical diagnostic devices and medical sensors are expected to be promising markets , in which thin lithium polymer batteries provide highest value since these applications need stable power sources with long life time , extreme safety , and high capacity . Wireless sensors application is another significant trend . Which includes energy harvesting combined with thin batteries for superior performance . North America is expected to contribute around 40 % of the total global revenue in the market owing to the presence of top market players coupled with advanced technology and new product development in this