Market Research Reprots- Worldwide Small Boats Markets | Page 3

SMALL BOATS EXECUTIVE SUMMARY 13
Small Boats Market Driving Forces 13
Small Boats Market Driving Forces 15
Small Boats Market Shares 16
Small Boats Market Forecasts 18
1. SMALL BOATS: MARKET DESCRIPTION AND MARKET DYNAMICS 20
1.1 Retail Registrations Lag 20
1.2 Small Boat Market Factors 21
1.2.1 Increasing Ages of Used Boats Driving New Boat Sales. 22
1.3 Improving Macroeconomic Environment Driving Demand for Boats 25
1.4 Strong Dealer Network 25
1.5 Recognized Brands 26
2. SMALL BOATS MARKET SHARES AND FORECASTS 28
2.1 Small Boats Market Driving Forces 28
2.1.1 Small Boats Market Driving Forces 30
2.2 Small Boats Market Shares 31
2.2.1 Brunswick Corporation 35
2.2.2 Groupe Beneteau Revenue 36
2.2.3 Malibu Boats 37
2.3 Small Boats Market Forecasts 37
2.3.1 Small Boats Market Segment Forecast by Type of Boat: US Market 50
2.3.2 Power Boat 54
2.3.3 Performance Sport Boat Category Market Opportunity 57
2.3.4 Sterndrive Market 64
2.3.5 Performance Sport Boats 64
2.3.6 Outboard Motors / Fishing 64
2.3.7 Sailing 65
2.3.8 Water Ski Boats 66
2.3.9 Personal Water Craft 66
2.4 Small Boats by Material 66
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