Market Research Reports - Ken Research Indonesia Wall and Floor Tiles Market
The Indonesian Wall and Floor Tile Market is Projected to Reach USD 12.7 Billion by 2021: Ken
Research
Indonesia Floor Tiles Market Segmentation by (Wall, Roof, Floor) by Region (Java, Sumatra), by
Sector (Organized, Unorganized), by Application (Residential, Commercial), by Material
(Ceramic, Porcelain, Stone Tiles), by type (Bathroom, Facade, Home, Office, malls, hospital,
airport, Station) and by market share of major companies (Platinum Ceramics Industry, PT
Muliakeramik Indahraya, PT Keramika Indonesia Assosiasi, PT Arwana Citramulia TBK, PT.
Roman Ceramic International)
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The tiles industry has evolved over the years in terms of integration and digitalization of
production techniques and supply chain which has led to better productivity and
efficiency creating sustainable modes of transporting tiles from one place to another.
The market is further ruled by 20-30 top manufacturers out of which Platinum Ceramics
Industry, PT Muliakeramik Indahraya, PT Keramika Indonesia Assosiasi (KIA), PT Arwana
Citramulia TBK and PT. Roman Ceramic International are the major players in the space.
They will continue to rule the market with smaller players entering the landscape.
Various restrictions have hampered growth of this industry which when dealt would
mark another trajectory of expansion in years to come. These include heavy reliance on
import of raw materials from foreign players, increasing/fluctuating gas prices, high cost
of transportation from site to end users and breakage.
The Indonesia tiles industry will be driven by government investment in infrastructure
development of airports and residential settlements. The Indonesian Wall and Floor Tile Market
are expected to touch triple its size in 2016 by the end of 2021. This will be supported by
increasing urbanization and mounting disposable income. The productive forces behind such an
extravagant jump include tremendous growth of tile trade between ASEAN countries, which
affords Indonesia the possibility to establish itself as the regional hub in the area. Globally
recognized brand names can help Indonesia's ceramics industry raise its export share. New
materials will endow their share in the market including granite, porcelain, marble tiles, should
shore up with experienced foreign companies to help them extend new designs and materials.
The average monthly non food expenditure per capita is expected to grow which again implies
more purchasing power in the hands of Indonesians. The value added services segment has
seen faster growth in the international market than domestic primarily due to growing cross
border ecommerce. A new entrant should focus on keeping the prices according to the ranges
already prevailing in the industry. With handful of very influential players advocating major
brand control, it is wise to keep the prices of various entities within range or reasonably lower
in comparison to established trends.