Market Research Report Store RFID and Barcode Printer Market | Page 4

2.3.1.2 Approach for capturing the market share with the help of various players in the value chain of
the barcode and RFID printer market 23
2.3.2 TOP-DOWN APPROACH 24
2.3.2.1 Approach for capturing the market share by top-down analysis (supply side) 24
2.4 MARKET BREAKDOWN AND DATA TRIANGULATION 26
2.5 RESEARCH ASSUMPTIONS 27
2.5.1 ASSUMPTIONS 27
3 EXECUTIVE SUMMARY 28
4 PREMIUM INSIGHTS – RFID AND BARCODE PRINTER MARKET 35
4.1 ATTRACTIVE OPPORTUNITIES IN THE RFID AND BARCODE PRINTER MARKET 35
4.2 RFID AND BARCODE PRINTER MARKET, BY TYPE 35
4.3 RFID AND BARCODE PRINTER MARKET, BY APPLICATION 36
4.4 RFID AND BARCODE PRINTER MARKET, BY APPLICATION AND REGION (2017) 36
4.5 RFID AND BARCODE PRINTER MARKET, BY REGION 37
4.6 RFID AND BARCODE PRINTER MARKET, BY GEOGRAPHY (2017) 37
5 MARKET OVERVIEW 38
5.1 INTRODUCTION 39
5.2 MARKET DYNAMICS 39
5.2.1 DRIVERS 40
5.2.1.1 Growth of e-commerce industry 40
5.2.1.2 Need for improvement in inventory management 40
5.2.1.3 Need for high accuracy and reduction of human errors 41
5.2.2 RESTRAINTS 41
5.2.2.1 Poor image quality of barcode labels 41
5.2.2.2 Heat settings of the barcode printer 41
5.2.3 OPPORTUNITIES 41