Market Research Report Premium Mattress Sales in Philippines, | Page 2

April 2017 Philippines Mattress Market Outlook to 2021 T ABLE OF C ONTENTS 1. Executive Summary Market Potential Market Segmentation Competitive Landscape Future Analysis And Projections 2. Research Methodology 2.1. Market Definitions 2.2. Abbreviations 2.3. Market Size And Modeling Approach – Market Sizing Variables (Dependent and Independent) Multi Factor Based Sensitivity Model Limitations Final Conclusion 3. Philippines Mattress Market Overview and Genesis Genesis of Mattress Market and Major Players Transformation of Rural to Urban Augmenting Market Growth 4. Value Chain Analysis in Philippines Mattress Market 5. Philippines Mattress Market Size by Revenue and Sales Volume, 2011-2016 6. Philippines Mattress Market Segmentation 6.1. By Size of Mattress – King, Queen and Single Size, 2016 6.2. By Type of Mattress – Spring, Foam and Others, 2016 6.3. By Market Structure – Organized and Unorganized, 2016 6.4. By Urban and Rural Demand, 2016 6.5. By Region, 2016 6.6. By Distribution Channel - Retail, Direct and Online, 2016 6.7. By End User – Residential and Non-Residential, 2016 7. Trade Scenario for Philippines Mattress Market 7.1. By Export, 2011-2015 7.2. By Import, 2011-2015 8. Trends and Developments in Philippines Mattress Market Rising Trend in Hospitality and Tourism Industry Shift in Marketing Approach Increasing Demand for Premium Quality Mattresses Rising Preference for Customized Mattresses Demand for Multiple Function Beds with therapeutic Attributes Increase in the Number of Residential Construction 9. Issues and Challenges in Philippines Mattress Market Lack of Proper logistics Lack of Rules and Regulations Reluctance of Public Towards Technological advancements in Mattresses 2 © Licensed product of Ken Research; should not be copied