Market Research Report McAfee Antivirus Market Share,Latin America Cyber

Rising Volumes of Online Payment and Surging Digital Penetration and Online
Business Model underscores the Compelling Opportunities in Cyber Security
Market in Brazil: Ken Research
Hosting of FIFA world cup 2014 and World Olympics 2016, coupled with
increasing number of Cyber Threats & government initiatives were the key
factors driving the size of the Cyber Security Industry in the Country.
The Brazilian economy is the largest economy in Latin America and the
world’s 6th largest economy. The country has one of the fastest growing
internet users in the world. Cyber security and online fraud are major
concerns, with annual losses reaching billions of dollars. Brazil is
undergoing a digital revolution by shifting from offline channels to
online channels. Adoption of social media and digital penetration has
amplified exponentially over the past years. During this period, Brazil
witnessed a tenfold increase in Internet access and smart phone
subscriptions. The emergence of an enlarged and highly connected
middle class is shaping Brazil’s cyber industry. Improved access to new
information technologies has given rise to a wide array of social,
political and economic forms of empowerment in Brazil.