Market Research Report Global Mobile Phones Industry Trends Report 2017 | Page 2

Key Highlights:
- The mobile phone market consists of all cell phones used for mobile telephony.
The market is split into two segments: feature phones and smartphones.
- Smartphones are defined as advanced cell phones that serve as computing devices
in addition to being mobile handsets and that run on an advanced mobile operating
system. Key examples of smartphones include the Apple iPhone range (which run
on the iOS operating system), Samsung Galaxy S6 (which runs on the Android
operating system) and Blackberry and Windows Phone handsets.
- Feature phones are defined as cell phones that are not considered to be
smartphones. Feature phones may still offer some features that smartphones do, such
as the ability to browse the Internet, listen to music or take pictures, but have
significantly less computational power than smartphones. Key examples of feature
phones include the Nokia 105 and the LG Cosmos 3. The market does not include
other types of handset, such as cordless phones in which a short-range radio link is
used to communicate between the handset and a fixed-line base station, or those used
for specialized applications such as two-way radio, etc.
- Market volumes for a given year are defined as the number of shipments to end-
users, including both new uptake and renewal purchases and market values have
been calculated using average selling prices before the impact of carrier subsidies.
The units in the report represent number of phones delivered to users each year, not
the total number of phones in existence.
- All currency conversions are carried out at constant average annual 2016 exchange
rates.
- The global mobile phones market had total revenues of $307,915.2m in 2016,
representing a compound annual growth rate (CAGR) of 6.5% between 2012 and
2016.
- Market consumption volume increased with a CAGR of 6.6% between 2012 and
2016, to reach a total of 1,455.9 million units in 2016.
- The demand for smartphones that drove immense growth rates in previous years
has started to drop as the market has become saturated. Currently, only a few markets
such as India, Indonesia and South Africa seem to have a significant emerging
dynamic.