Market Research Future (Food and Beverages) Wine Market Research Report | Page 2

Global Wine Market Research Report - Forecast to 2022
1 Summary
Global Wine Market Global Research Report Source (Grapes, Apple, Berries and other Fruits), Type (Red Wine,
White Wine, Sparkling and others) and Region - Forecast to 2022
Key Players:
Market players in Wine Market are emphasizing in the merger & acquisition activities in order to upsurge the product
portfolio of the company. Also, the manufacturers are also investing in the wine processing plant to increase the
product portfolio.
The strategic sales plan of wine manufacturers includes use of online channels for marketing. For that, key
manufacturers are entering into collaboration with the online channels in order to reach maximum customers and
also to upsurge the brand value of the product. Key players in the wine market, is inclined to introduce new products
in the market or to extend the product line of renowned product. Also, the company promotes their new products on
social media in order to reach many customers. This promotional strategy aids to retain the existing the customers
and also to acquire new customers. Also, the key manufacturers are focusing in the packaging of the wine. Today
packaging is not only used to increase the shelf life of the product but also it aids to upsurge the brand value of the
product.
The key players profiled in wines are Shanghai Torres Wine Trading Co. Ltd. (China), Treasury Wine Estates
(Australia), Accolade Wines (U.K), Constellation Brands (U.K), E. & J. Gallo Winery (U.S.), Vina Concha y Toro
(Chile), and Distell Group Limited (South Africa)
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