Market Research Future (Food and Beverages) RTD Spirit Market Research Report | Page 3

RTD Spirit Market Research Report- Forecast till 2023
2 Market Overview
Hard alcohol or hard liquor fortified with additional flavors is gaining acceptance globally. RTD spirits are nothing but
the pre-mixed or prepared and packed form of flavored spirits for direct consumption. Flavored liquors majorly have
a base of vodka, tequila, whiskey, rum, and others. Growing popularity of unique flavors in liquors is increasing the
share of RTD spirits in the liquor market.
Developing economy and increasing disposable income have a significant impact on the RTD spirits market. The
increased demand for alcoholic beverages imparting unique and refreshing flavors is also driving the market of RTD
spirits globally. Various flavors available in hard liquors are found to support the growth of this market. High focus
on research and development has led to innovations and fortifications in multiple spirit varieties which have aided in
fueling up the market share of RTD spirits in global alcoholic beverages market.
Among the various type of RTD spirits, vodka is evaluated to hold a significant share. A variety of flavors available
in vodka is attracting a mass population of consumers towards the product thereby increasing its market share.
Increasing youth population and their high inclination towards premium alcoholic beverages are adding advantage
to the growth of RTD Spirits market.
Intended Audience:
 RTD spirit manufacturers
 Beverage industry
 On-traders
 Traders, importers, and exporters
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