Market Research Future (Food and Beverages) Molasses Market Research Report | Page 3

Molasses Market Research Report—Forecast till 2023
2 Market Overview
Molasses is witnessing a high growth in the food and beverage and animal feed industry due to the health benefits
offered by it. Molasses is gaining popularity and is used in various food and beverages as a sweetener, and due to
its high nutritional content. Molasses is enriched with vitamin B6, magnesium, calcium, iron, and selenium which are
vital for human body. The market is experiencing a rise in its growth owing to the increasing demand for molasses
due high nutrient content.
The food & beverage processors are focusing on their R&D activities to launch new and innovative products using
molasses, as there is an increasing demand for the molasses in food and beverage industry. In addition, the players
are also focusing on making such products accessible and visible to the customers across the globe, owing to its
antioxidant properties. Moreover, molasses is high in calcium and magnesium content, which helps in preventing
from diseases such as osteoporosis and asthma. Thus, these factors are expected to drive the molasses market
during the forecast period.
Regional Analysis:
Asia Pacific is expected to dominate the molasses market during the forecast period. The region’s dominance can
be attributed to various factors such as the presence of several market players, increasing awareness regarding
health benefits of molasses. Molasses provides several health benefits, which leads to its usage in improving bone
health, heart health and maintain blood sugar levels. Increasing usage of molasses in animal feed by European
consumers is expected to render a significant share of the market to Europe during the upcoming years. However,
North America is anticipated to register the highest CAGR due higher inclination of consumers towards using
molasses as a sweetener in the production of food & beverages. Molasses is also used as a major ingredient in the
production of alcoholic beverages such as rum and beer. Which in turn, boost the consumption of molasses in the
rest of the world market.
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