Market Research Future (Food and Beverages) Global Fortified Energy Bar Market Research Report | Page 3

Global Fortified Energy Bar Market Research Report- Forecast till 2023
2 Market Overview
Energy bars are considered to be as supplemented bars which contain high quality cereal, dry fruits and other fruits.
It targets people who need quick energy such as athletes in marathon, triathlon and others. Fortified foods are the
products in which minerals and vitamins are added as they were no originally on the food. Fortified energy bar
provides various types nutrients including protein, fat, carbohydrates, and others. Due to increasing health
consciousness in people in both developed and developing economies, the demand for organic energy bars is
increasing.
The global fortified energy bar market is anticipated to be driven by the increasing awareness of nutrients such as
proteins, fat, carbohydrates and others. Also, sports nutrition industry is expected to play a significant role in the
growth of fortified energy bar market during the forecast period. Additionally, the advancement in product
development coupled with the technological advancements is considered to be one of the significant reasons for the
increasing growth of fortified energy bar market during the review period of 2017-2023. Due to busy lifestyles,
consumers are looking for convenient food products which fulfil the nutrient requirement of the body. This will, in
turn, escalate the sales of fortified energy bar in the upcoming decade.
Intended Audience:
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Fortified energy bar manufacturers
Retailers, wholesalers
E-commerce companies
Traders, importers and exporters
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