Market Research Future (Food and Beverages) Frozen Pizza Market Research Report | Page 3
Frozen Pizza Market Research Report- Forecast till 2023
2 Market Overview
Frozen pizza is a half-baked dish prepared by flatbread dough which is topped with tomatoes, cheese, meat,
vegetables and fruits. Pizza is majorly available in two major forms: fresh and frozen. Frozen pizza is usually stored
at low level i.e 0 degrees for later consumption. Frozen pizza have a longer shelf life due to its low temperature
condition and preservatives used for increasing the shelf-life. The frozen pizza comes with a wide range of varieties
and toppings, which is driving the consumers for frozen pizza over conventional pizza.
The food industry has gone through many changes, mostly due to the development and implementation of new
technology to meet the growing consumer demands for convenience products. Frozen pizza is now a commonly
purchased food product in retail food stores. This has maintained its market share through the changing nature of
the processed foods industry and growing popularity. However, the demand for frozen pizza with no-preservatives
and organic or natural ingredients is increasing owing to consumer shift towards natural and healthy food products.
Intended Audience:
Frozen pizza manufacturers
Bakery industry
Raw material suppliers
Retailers and wholesaler
Traders, importers, and exporters
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