Market Research Future (Food and Beverages) Fortified Wine Market | страница 3

Global Fortified Wine Market Research Report- Forecast to 2023 2 Market Overview Increasing population of alcohol consumers’ majorly belonging to age group of 19-25 is one of the major drivers influencing the sale of fortified wine based on the unique formulation of the wine. Developing economy and increasing disposable income have a major impact on the fortified wine market. Increased demand for premium alcohol is also driving the market for fortified wine. Availability of various product types in fortified wine supports the growth of fortified wine market. Furthermore, high focus on research and development has led to innovations in fortified wine varieties by experimenting with unique flavors, which has also fueled up the fortified wine share in the global wine market. In the major fortified wine type, Sherry holds a major share and based on high popularity for dry fortified wine it is projected to increase at higher rate globally. Consumption of dry wine is dominating the share of wine varieties segregated on the basis of taste due to high consumers’ preference towards authentic flavors in the fortified wine variety. However, consumption of sweet wine is found to be rising at a steady growth rate in various regions. Sale of fortified wine via specialty retailers is found to dominate the share based on convenience and ‘one-stop’ shopping experience of the consumers. Intended Audience:      Page | 3 Fortified Wine Manufacturers Wine Industries Alcoholic beverage Industries Retailers and Wholesalers Traders, Importers and Exporters Copyright © 2017 Market Research Future.