Market Research Future (Food and Beverages) Fortified Cereal Market Forecast to 2023 Available | Page 2
the store based distribution channel, supermarkets & hypermarkets are anticipated to hold more than
40% of market proportion in the global fortified cereal market. Non-store based distribution channel is
projected to grow steadily during the forecast period.
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Competitive Analysis-
The major key players in the Fortified Cereal Market are
Nestle S.A. (Switzerland)
General Mills Inc. (U.S.)
Kellogg Company (U.S.)
Grape Nuts, Inc.(U.S.)
Abbott Nutrition Limited (U.S.)
Freedom Foods Group Limited (Australia)
Food For Life, Inc. (U.S.)
Global Fortified Cereal Market is highly concentrated in Europe. North America has massive potential for
fortified cereal, as there is an increasing awareness regarding healthy food habits along with new
product developments by the key players in the fortified cereal market.
Access the market data and market information presented through more than 60 market data tables and 25
figures spread over 110 numbers of pages of the project report “Global Fortified Cereal Market - Forecast to
2023”
Regional Analysis
The Global Fortified Cereal Market is segmented into North America, Europe, Asia Pacific, and the rest of
the world (ROW). Among these, Europe region is expected to retain its dominance throughout the
forecast period. This is attributed by the increasing busy life schedules of the consumers coupled with the
increasing demand of convenience food. Among the European countries, Germany is estimated to
account for the maximum market proportion during the forecast period of 2017-2023. Asia Pacific region
is projected to grow at a fast pace during the forecast period of 2017-2023. Asia Pacific consumers are
inclined to adopt healthy foods and also various government authorities is also promoting fortified cereal
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