Regional Insights
North America is the largest regional segment and accounted for more than 40 % of the overall market share in 2013 . The growing demand for corn and soybean in the manufacturing of biofuels is expected to drive market demand .
The demand in Asia Pacific is anticipated to grow rapidly at a CAGR of 10.6 % from 2015 to 2020 . Rising awareness among farmers coupled with growing investments in R & D is expected to drive demand for these techniques .
Competitive Insights
The key players in the seed treatment market are Bayer and Syngenta which contributed over 60 % of the total global market share in 2014 . The other industry players include Monsanto , DuPont , Nufarm and BASF . The industry is highly concentrated owing to the presence of a large number of small and large manufacturers . Manufacturers are now focusing on production of high-quality products coupled with an investment in new product development and getting patents registered .
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