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Automotive is expected to be the fastest growing application segment in the wood plastic composite market
over the forecast period. WPCs are increasingly being used in manufacturing car interiors, door panels, and
seat cushions owing to their high machinability. This factor is projected to provide growth opportunity in the
forthcoming years. WPC is used in high- and mid-range passenger vehicle manufacturing. Rising demand
for lightweight automotive to boost fuel efficiency and to reduce carbon emissions is expected to propel
market growth.
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Improving economy in U.S. is expected to drive demand for commercial and residential construction
and renovation activities. Rising high income population resulting in higher spending power is expected
to propel demand for high-end vehicles. Decking application is expected to witness expansion at a
significant CAGR owing to dimensional stability, low maintenance cost, and extended life span of wood
plastic composite. Increasing consumer demand for products with high aesthetic appeal and longevity
is expected to propel the market over the forecast period. Wood plastic composite also prevents
growth of mold and premature aging of deck, thus increasing adoption in manufactuing decks.
The U.S. wood plastic composite market is moderately consolidated, with presence of numerous
manufacturers. Companies are adopting backward integration strategy to compete in growing
marketplace. Backward integration provides competitiveness over price and quality. Furthermore,
companies are investing in research and development activities to innovate products with more
strength and durability. Prominent companies include Advanced Environmental Recycling
Technologies, Inc.; Axion International, Inc.; CertainTeed Corporation; and Fiberon, LLC. Few large
companies such as Cairn International and Entec have raw material extraction and purification units for
manufacturing Polyethylene (PE), Polypropylene (PP), and Polyvinylchloride (PVC) among other
products.
Hexa Research has segmented the U.S. wood plastic composite market report based on product,
application and end use
Segmentation by Product
• Polyethylene
• Polyvinylchloride
• Polypropylene
• Others
Segmentation by Application
• Building & Construction
• Automotive
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