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Teeth Whitening Products Market Share, Size,Growth, Key
Players, Outlook and Forecasts to 2024 | Hexa Research
“ The global teeth whitening products market is expected to reach USD 7.40
billion by 2024.”
03 January 2019
The global teeth whitening products market is expected to reach USD 7.40 billion by 2024. The industry is
driven by the mounting consumer demand for clean and white teeth coupled with awareness about oral
hygiene. Moreover, 99.2% of the people believe that smile is an important social benefit and growing
consumer preference for over the counter products in countries such as Germany, France, UK, India and
China are anticipated to drive the growth of the market over the forecast period.
The leading teeth whitening products manufacturing companies are focusing on R&D to enhance its product
portfolio and are expanding their presence in the global market by acquiring local players of that region. For
instance, in April 2017, Colgate-Palmolive acquired Ciba-Geigy, an India-based teeth whitening brand, to
expand its reach towards the rural parts of India. These factors are expected to provide an impetus to the
growth of the market over the next coming years.
Whitening toothpaste segment holds the largest share in the market in terms of revenue and is expected to
maintain its position over the forecast period. Whitening toothpaste has a major role in oral hygiene
maintenance. Unhealthy lifestyle accompanied by consumption of liquor, cola, tobacco and other related
products which cause discoloration of the teeth are anticipated to drive the market globally.
Browse Details of Report @ https://www.hexaresearch.com/research-report/teeth-whitening-products-market
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