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and medicated products to the health conscious products. Gum is expected to be the fastest growing
segment over the forecast period owing to new health beneficial product development from the
manufacturers.
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Moreover, the increasing environmental awareness is expected to drive the need for green label
products. Thus, products with ethical sourcing and sustainability practices is anticipated to drive the
confectionery growth in future. The market is characterized by the presence of well-established players
such as Ferrero and Nestle. Increasing penetration and availability of foreign brands is projected to
drive the confectionery sector further. Increase in promotion activities of such healthy confectioneries
in retail is expected to increase in sale of confectionery over the study period.
Hexa Research has segmented the Italy confectionery market report based on type:
Segmentation by type, 2015 - 2025 (USD Billion)
• Chocolate
• Sugar confectionery
• Gum
Key players analyzed:
• Perfetti Van Melle
• Leaf Italia
• Ferrero SpA
• Nestlé S.A.
• Venchi S.p.A.
Browse Related Category Market Reports @ https://www.hexaresearch.com/research-category/food-and-
beverages-industry
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