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Browse Details of Report @ https://www.hexaresearch.com/research-report/automotive-electronics-control-unit-
market
Powertrain will witness strong growth because of changing environmental trends. Expanding at a
CAGR of 5.6% during the forecast period 2016-2024, chassis electronics is expected to reach USD
11.62 billion by 2024 from USD 8.03 billion in 2016. Safety system encompasses tire pressure
monitoring systems, pre-crash safety systems, anti-theft systems, keyless entry systems, and airbags.
It protects consumers and vehicles from risky situations and thefts, respectively.
Ongoing industry trends depict that the communication and navigation segment will expand robustly
during the forecast period.
Geographically, the automotive ECU market is categorized into North America, Europe, Asia Pacific,
and Rest of the World. Europe is anticipated to be the fastest growing market because of the leading
position that it holds in the luxury cars market. Other factors driving the Europe market are demand for
navigation systems and popularity of telematics. Exponential growth of the logistics industry further
fuels the growth. The North America market will be affected by the sluggish adoption of newer
technologies. Owing to the growing popularity of safety systems coupled with the China V standard
meant for light-duty vehicles, Asia Pacific will record significant growth.
The prominent companies operating in the global automotive ECU industry are Bosch, Delphi,
Continental AG, Denso, and Hitachi Automotive. This industry is characterized by frequent mergers
and acquisitions aimed at increasing market share. Companies opt for business ventures mainly for
increasing their regional presence and also for broadening their product portfolio.
With an aim towards acquiring a loyal customer base and significant market share, Continental AG
focuses on innovation, market intelligence, and superior product quality. Followed closely by Denso
and Bosch, this market is led by Continental AG. ConnectedDrive, designed by BMW provides a
variety of apps for downloads. This in turn reduces the need for developing hardware and new
systems, thereby enhancing the scope of the current infotainment system. It is anticipated that
embedded cellular link will create more services for upgrading and connecting the ECU software
programs in automobiles.
Browse Related Category Market Reports @ https://www.hexaresearch.com/research-category/sensors-and-
controls-industry
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