NAB 2017
NAB Show is the ultimate marketplace for solutions
that transcend traditional broadcasting and embrace
content delivery to new screens in new ways. From
creation to consumption, across multiple platforms
and countless nationalities, NAB Show is where global
visionaries convene to bring content to life in new and
exciting ways. Euromedia looks at what visitors can
expect in Las Vegas.
W
ith completion of a next-
generation broadcast TV standard
now in sight, broadcasters and
equipment suppliers will be highlighting
the diverse capabilities of the ATSC 3.0
standard in the NextGen TV Hub at the
2017 NAB Show (April 22-27, Las Vegas
Convention Center). Billed as the epicentre
of next-generation television at the show,
the NextGen TV Hub powered by ATSC 3.0
will prominently highlight the capabilities
of the new broadcast standard, with a
comprehensive display in the Grand Lobby of
the Convention Center.
During the Show, a live ATSC 3.0 broadcast
will originate from local station KLSV-LD on
Black Mountain in Las Vegas and will transmit
a variety of 4K Ultra HDTV prog