MALP NEWSLINE SUMMER 2025 | Page 7

This upbeat, practical seminar is designed for landscape company owners, account managers, and business developers who want to feel more confident and effective in sales. Led by a well-known industry pro who’ s walked the same path, Billy Butts, this session will deliverr real-world strategies that work— no fluff, just proven tools you can use right away.
We’ ll cover sales best practices tailored to your role, how to build a memorable personal brand, and the keys to earning client trust. You’ ll also learn how to make networking easier( and more enjoyable) and get tips for confidently closing the deal.
Whether you ' re running the business and handling sales yourself, growing client accounts, or chasing new opportunities, you ' ll walk away with fresh ideas and a clear game plan. Expect relatable stories, real advice, and a session that feels more like a conversation than a class— all geared toward helping you win more work and grow your business.
MALP’ s Reaching the Summit seminar is limited to 100 people, and we expect to sell out fast! Reserve your spot today at MLP-MCLP. org.
Billy Butts, MCLP Vice President of Client Relations & Sales Outdoor Pride Landscape and Snow Management Manchester, New Hampshire
Billy Butts brings 37 years of experience in the commercial landscape and snow management industry in the Metro Boston area. Throughout his career, he has held leadership roles from General Manager to Vice President with local, regional, and national firms. Since 2017, Billy has served as VP of Client Relations and Sales at Outdoor Pride, where he’ s helped triple business growth and secure over $ 200M in contract extensions. Known for building strong client relationships and mentoring team members, Billy thrives on helping others succeed. He ' s a passionate networker, active in industry associations, and co-hosts the Sales Talk Show podcast— a nonprofit venture for sales professionals in the green industry.
THANK YOU SPONSORS!
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