spend most of their time putting out fires . Hustlers , meanwhile , always carve out space in their schedules for Quadrant II activities that are important but not urgent including relationship building , recognizing new opportunities , selfeducation and planning . These might not yield any results in the short term , but they ’ ll be incredibly beneficial over time . In this way , hustlers set themselves up for success for years to come .
Hustlers never quit
There is no timetable for success , and hustlers understand this . They are willing to work hard , from morning to night , until they reach their goal . If you set out to accomplish something with a predetermined time frame in which you believe you should finish , it can set you up for epic disappointment and ultimately failure . The mentality of hustlers is that to succeed , you must be willing to fail . You must be willing to risk everything to achieve your dreams and achieve the life you see for yourself and the world . It ’ s a crazy mindset but one that all hustlers have in common .
The South Africa-born American , Elon Musk , the owner of SpaceX and Tesla is stated to have said , “ My proceeds from PayPal were $ 180m . I put $ 100m in SpaceX , $ 70m in Tesla & $ 10m in Solarcity . I had to borrow money for rent .” It is this willingness to put it all on the line for your passion that differentiates hustlers from the rest .
Hustlers eliminate all distractions
Hustlers ’ want it more than anyone else , but if you let outside distractions interfere and take your focus off accomplishing your goals you will never fulfill them . It ’ s not easy , but you need to learn to eliminate all distractions , whether they are work-relate or personal , such as a toxic relationship . Hustlers constantly look ahead and don ’ t take their eyes off the end goal , and to do that , you need to push all distractions to the side .
Hustlers ’ fail hard and often
Most successful hustlers believe it or not , were rejected at some point . People did not believe in their talents and told them to go try somewhere else . Oprah Winfrey was told , she could not report , she was
When I say hustler , I am not talking about someone who does shady business or sells illegal products . I am talking about someone whose ambition and aspirations line up together . Someone who knows what they want and are willing to make short term sacrifices and all what it takes to get what they want and create business .
crying when covering incidents and was not ready for the industry and was laid off . Later she created her own show and the rest is history .
Hustlers accept rejection with ease . In fact , they take it , remember it and use it to their advantage . Call it ego , call it spite , either way , it is a motivator that drives hustlers to work harder and succeed . Hustlers find their fuel in the non-believers , critics and haters .
Most people do not want to admit when they do not succeed , but a hustler has no problem discussing his or her failures . They understand it is impossible to hit a home run every time at bat and that it can take multiple attempts to finally make it . Hustlers are big risk takers , so when they do fail it is often a high-impact crash . It does not stop them , though , because they get back up and try again .
Hustlers ’ are not afraid to take a risk
If you tell a newly start-up businessman that there is only a one percent chance of their startup being successful , most would stop dead in their tracks and quit . The small percentage of entrepreneurs that would not even consider quitting is the true hustlers . They are not afraid to take a risk , no matter how high the odds are stacked against them . Hustlers ’ also dream ridiculously bigger than anyone else . They understand that there is no limit on what you can envision or dream , as long as you are willing to work harder than anyone else in order to bring the dream to reality .
Hustlers are laser-focused 365 / 24 / 7 . If you do not stand for something , you will fall for anything . This is well embedded in the hustlers ’ mentality . Hustlers believe in an idea or vision that is bigger than the person they see when they look at themselves in the mirror . Whether it is a vision to help women around the world break through the glass ceiling and achieve success or create a cleaner and more sustainable world - hustlers have a dream . Upon identifying their dream , they then seek out on a quest to make that dream a reality and leave their mark on the world . What really sets hustlers ’ apart is their level of focus . Everyone has responsibilities outside of work , but those that remain laser-focused around the clock will always find a way to accomplish what they set out to get done .
Finally hustler marketers understand the importance of networking . As a hustler you will never be successful hiding in the corner and keeping to yourself . You need to constantly be out there networking , with other entrepreneurs and industry contacts . This is where a lot of new opportunities , partnerships and success originate from . You have to constantly have your feelers out for new opportunities .
Many people have the misconception that those who describe themselves as hustlers are swindlers who cannot be trusted . This is far from true , hustlers are some of the most thoughtful and caring individuals . When you help others , it often comes back to you tenfold in the form of business relationships and opportunities . Keep on hustler .
Joe Nyutu is a marketing and strategy consultant who teaches marketing on part-time basis at a local leading university and can be reached via : Josephnyutu @ gmail . com .