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Marketing Africa Team
William Kalombo, Mutua Mutua,
Riapius Magoma, Allan Muraya, Fred
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Editorial Contributors
Mutua Mutua
Herman Githinji
Janet Sudi
Irene Mbonge
Diana Obath
Tom Simba
Dr. Wale Akinyemi
Prof. Alfred Omenya
Robert Wamai
Richard Wanjohi
Eugene Wanekeya
David Mugun
Carolyne Gathuru
Marion Wakahe
Pauline Warui
Wasilwa Miriongi
Dr. Maureen Owiti
Mukui Mbindyo
Valerie Ambetsa
Thrity Engineer-Mbuthia
Senorine Wasike
Nicholas Gachara
Dr. Catherine Ngahu
Walter Nyabundi
Dr. Clifford Ferguson
Vincent Oduor
Katya Nyangi
Denis Mbau
Joe Nyutu
Dr. Kellen Kiambati
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On The Thomas
We know that the human being is a social animal but
we tend to forget that that social cooperation was
a prerequisite to the species survival as the human
progressively dominated a hostile and dangerous environment that
was the jungle.
So from time immemorial the worst punishment that could be
meted out by a group was to withdraw the freedom of association
for an individual. To be banished from the group was equivalent
to a death sentence as the individual was then alone against the
elements.
From this primordial survival instinct the human race developed
social units from the family to the nation state with the same
concept of safety in inclusivity hence a sense of belonging was
inculcated from birth to ensure the group survival.
As societies grew they also developed various modes to chastise
errant members of the group by for example disowning a member
of the family or excommunicating a congregant. The net effect was
ostracism by limiting the freedom of association.
Because expulsion from a group did not automatically result in
curtailment of freedom of association societies created prisons
to incarcerate those that they wished to limit their freedom of
association. Imprisonment is an internal expulsion.
Even in the prisons when the authorities wish to further curtail that
freedom of association they then put the one deemed to require
special punishment into solitary confinement thereby limiting an
already limited freedom.
It is evident that putting people in any situation that limits their
freedom of association is deemed as punishment and people
actually show symptoms of psychological imbalance when put in
confinement the extreme being those that have phobias of confined
places.
In this corona era the government has taken various precautionary
measures that are aimed at controlling the spread of the pandemic
by limiting close human contact that has been identified as the
prime cause of infection.
Unfortunately this means the closure of colleges and schools where
the application of the social distancing requirement to control the
pandemic is impossible. Classrooms are also usually packed and the
risk factor is too great to take.
The psychological impact of closing places of worship is serious in
that it is to the religious institutions that people instinctively run to
when things are not working out. People are confused when literally
turning to the houses of God has become dangerous.
Sport and music events, be they outdoor or indoor are avenues for
people to congregate and have fun together, the very word team
spirit is derived from people getting together to support their team
against another which help people bond. These are not allowed.
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