MAL 73:26 ISSUE 73 | Page 55

as recognition. Because there is a familiar pattern in how we respond. A careful calibration. Just enough awareness to acknowledge that something is wrong, but not enough to disrupt the system that benefits from it. A brief moment of engagement, followed by a quiet withdrawal.
Not because we do not know. But because we choose to know just enough. And like the measured hand over a flame, we have learned how to act quickly- how to contain the discomfort before it spreads, how to extinguish it before it demands something more from us. It is not ignorance. It is something far more deliberate. It is management and acceptance.
Crossing Without Looking
What makes this particularly difficult to confront is that it unsettles a story many would prefer to keep intact- the idea that global systems, while imperfect, are ultimately moving us forward.
Congo complicates that story. Because it suggests something far less reassuring. That what we call progress may, in fact, depend on the persistence of imbalance. That efficiency in one part of the world can be sustained by instability in another. That value can be extracted, refined, and consumed without ever needing to be fully returned.
The idea of A Bridge Over Congo begins to 53 MAL73 / 26 ISSUE take on a different meaning in this context. It is no longer just a programme, or even a memory. It becomes a metaphor for a particular kind of relationship- one that allows for connection, but not necessarily understanding. A bridge, after all, can be crossed without stopping. It allows movement without engagement, proximity without accountability. And that, perhaps, is what we have become very good at.
To return to Congo, then, is not simply to revisit history. It is to confront a present reality that sits, quite literally, in the palm of our hands. What appears distant is deeply embedded in the systems we rely on daily, even as the conditions that sustain it remain largely unexamined.
It is also to acknowledge a more uncomfortable truth- that this is not simply a story about a country that has been failed, but about a system that continues to function precisely because it produces outcomes like this.
Because for Congo to be as rich as it is, and as poor as it remains, requires more than misfortune. It requires design. It requires continuity. It requires a world that has learned how to take what it needs, transform it, distribute it, and move forward- without ever having to
sit too long with where it came from.
And so the pattern holds. We listen to the music, and we allow ourselves to be moved by it. We admire the craft, the rhythm, the beauty of something that feels whole. Then we reach for the devices in our hands, rarely pausing to consider how closely connected those two experiences really are. Not loudly. Not deliberately. But consistently.
In doing so, we participate in a relationship that feels distant, even as it sits quietly within our reach. Because in the end, it is not only that Congo has been taken from. It is that the taking has become ordinary. We took the music and called it culture. We took the minerals and called it progress.
And somewhere in between, a country that should have stood among the richest in the world remains one of the poorest- not as an accident of history, but as the outcome of a system that has never truly required it to be anything else.
Soyinka Witness spearheads the ESG practice for Ipsos Kenya and leads the Ipsos Strategy3 team across Sub-Saharan Africa, guiding and mentoring colleagues towards impactful work. You can commune via email at: Soyinka. Witness @ ipsos. com.