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realize that normal is boring and that if you are not living on the edge, you are taking too much space! The Value Of Intelligence Is In Its Relevance The Nature of Intelligence Why do we have very intelligent people who fizzle out with their intelligence over time and on the other hand there are people whose genius transcends generations. What is the difference between the two? All things being equal you will discover that the one word that aptly captures the difference between these two is the word relevance. The Oxford dictionary defines relevance as the quality or state of being closely connected or appropriate. Being intelligent does not guarantee relevance. This is one huge pitfall that a lot of intelligent people fall into. They are deceived into thinking that there is a notion such as once intelligent, always intelligent. That is a fallacy. What gives intelligence value is relevance. Many intelligent gifted people get to a place in their lives where they ask the question that the wisest man who ever lived, King Solomon had to ask when he lamented that in his later years he experienced the same fate as the fool. He then questioned why he ever had wisdom in the first place. A person who was very intelligent and skilled at fixing typewriters in the seventies and the eighties may still be intelligent but because their intelligence is not relevant it is useless. On the other hand a person who may not be that intelligent but whose service is relevant will outshine an intelligent person who is not relevant. How relevant are you to your world today? People do not get paid because they are intelligent. They get paid because they are relevant. Relevance is not a function of how intelligent you are neither is it a function of size or present day success. It is not a function of how deep your pockets are today. It is a function of how innovative you are and how well you are able to read the future and use your innovation to capture the future. Value never follows the irrelevant. You need to be concerned about the shelf life of your current model or way of thinking. The more relevant you are, the more value you add. The key to sustained relevance is re-creation. If you do not understand the time in which we live, you will miss out on the opportunity of the time. If you try to carry forward the past into the present, you will miss out on the present and absolutely lose the future. Making the adjustments to be relevant is by no means an easy task. It has to be intentional for it to be exceptional. A lot of leaders who are not able to read the times will find themselves frozen in the past. When I was younger the fashion was to wear very baggy trousers, to have an afro and to leave the shirt unbuttoned. Today if I show up somewhere like that, they will probably call for an ambulance. People have defined insanity as doing the same thing over and over again and expecting different results but I want to Only those who question the present and see themselves as contributors to the future can develop solutions for the future. You may be intelligent and you may ask the right questions but as long as it is not settled in you that you are part of the solution you will have a passive atti- tude and once you arrive at this point of passiv- ity your irrelevance in the future is guaranteed. 24 MAL27/18 ISSUE put a twist to that definition. Insanity is bringing the intelligence of the past into the present and expecting it to work without making any adjustments. Intelligence is not to be confused with wisdom which is the correct or the relevant application of knowledge. The continued success of an entity is determined by how connected or useful it is in the context of its environment. Success is the reward for relevance. This is true across board. When something is relevant, it resonates. To resonate means that it evokes images, memories, and emotions. When you are relevant, you will resonate with people. The more people you resonate with, the more relevant you are and the more relevant you are the more successful you will be. Europe had some of the grandest cathedrals in the world. They spent millions in building these architectural wonders over years. However many of these cathedrals were converted to shopping centers, apartments and even mosques. Why did this happen? Once the message from the pulpit stopped resonating, relevance was lost and once relevance was lost patronage declined. On the other hand we have huge churches in Africa that will overflow not only on Sundays but practically every day of the week. People will go in their thousands and they will give in the millions. Many intelligent people have never understood the logic behind a poor person going into church and giving what he has to a church that is obviously wealthy. The answer is in relevance. The message that God will make your life better does not resonate with a society where the government has made their lives better. It however resonates with a society that is poverty stricken and where the majority cannot see the light at the end of the tunnel. The message of the new church therefore resonates with the majority of the people in the developing world. The way to deal with the threat of irrelevance is not to attack the relevant but to re-create yourself for relevance. Again, remember it has to be intentional for it to be exceptional. How then do you re-create