MADE
MADEXXXX
INC
LANGSTON
E. HILL,
FOUNDER
AT ADTHRILL
1.EVOLVE
No one product makes your business, so don’t
be afraid to change things up. Remember
your business is not a product offering, it’s a
problem solver. The products that you work
so hard to create will eventually be modified,
upgraded, duplicated and outdated all the time.
You remain in business when you dedicate
your company towards solving the ever-evolving issues needed in your customers’ industries
and world with whatever product is necessary
for the time.
2.PACE YOURSELF
It’s ok to start lean, and it’s best to start lean.
It’s much less painful to modify your message,
business, or product at break-even instead of
being thousands of dollars in the hole. It’s ok
to build your product in iterations, start with a
site that has pre-sale orders, or show a client
wireframes of products yet to come.
3.BUILD TOGETHER
Contrary to popular belief, it is possible to start
your business as a solo founder. However,
whether through hiring full-time, part-time,
mentorship, equity owners, board of directors,
or whatever; make sure you have a team of
people who cover your weaknesses and are far
smarter than you. Find people who far exceed
your skill or intellect level, and then constantly
give those people assignments and incentives
to work with you. Having smart people in your
business is absolutely vital, but the format in
which those people work with your company
is flexible
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