M6_P1_EN M6_P1_EN | Page 14

Part 1: Getting Ready for Negotiations Phase 1: Preparing the negotiation Prepare the agenda of issues to be addressed:  Commercial objectives  Product range  Geographic area  Exclusiveness  Supply to other customers  Delivery and payment conditions  Prices and discounts  Trademarks and industrial property rights  Exchange of information  Non-competition agreements  Duration and causes of contract termination Export Platforms | Module 6: Making the Sale 20/11/2019 | 14