M3_P1_EN M3_P1_EN | Page 9

Part 1: How to prepare a production plan The planning process Steps in the planning process for producing goods  Step 1. Sales forecast based on:  Company sales force.  Primary and / or secondary market research.  A “guesstimate” if you are entering a market for the first time (you will refine it over time as you get more experience in the marketplace). The steps in the production planning Export platforms | Module 4: Getting to market | 9